Responding to Opportunities
Responding to Opportunities can be time consuming. However, an effective proposal can be the competitive edge a contractor is looking for. A proposal must provide credible evidence that a contractor understands the problem, has a comprehensive solution, has the skills and experience to do the work, and can provide the solution at a competitive price.
Some tips to consider:
- Customize the proposal, if you are reusing a proposal make sure you change it as necessary.
- Demonstrate knowledge in the proposal by providing as much insight as possible into the issue, the industry, and the government
- Answer questions completely
- Provide details on pricing if requested
- Review Salient Characteristics – Product features the Government cannot live without
- If requested provide Descriptive Literature even if offering Brand Name item
- Note any requirements for specific type/sized font, margin requirements, and maximum number of pages.
- Mark and label envelopes as instructed to. Generally price and technical proposals are submitted in separate volumes/envelopes.
- Note address to submit response to. May be different than what is on the first page.
- Submit timely – late offers are not accepted.
- Submit required samples as specified in the solicitation.
- Attend any pre-proposal conference. Sign in last.
- Can submit alternative proposals
- Follow any instructions provided
- Look for amendments on SAM.gov.
- Never refer back to another page for a response. Rephrase the answer again.
- Better qualifications increase your chances of winning, not prettier proposals.
For additional information on this topic, please contact our staff of experts at apexaccelerator@wispro.org or 414-270-3600.